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Customer Story
5 minute read

JCDecaux and Go1: Transforming learning culture with cost-effective, scalable training

Discover how JCDecaux overhauled its learning and development strategy with Go1, boosting learner engagement to 95% while cutting costs by £75,000 annually.
Written by
Danielle Stewart
Danielle Stewart Director, Brand and Advocacy

In under a year, JCDecaux transformed from a fragmented L&D setup to a unified, performance-driven learning culture. With Go1, they consolidated platforms, delivered impactful compliance and skills training, and exceeded their learning engagement target by 10% — saving £75,000 in the process.

Key takeaways: 

  • Learning engagement rose from an estimated 20% to 95% 
  • £75K annual L&D cost savings through platform consolidation 
  • 60% increase in course completions thanks to seamless access via Workday 
  • Aligned training plans to six core business objectives 
  • Replaced outdated compliance systems with engaging, cost-effective Go1 content 

Supporting the workforce

Nikki Redman-Wray, Head of Learning, stepped into a role that didn’t previously exist. Her mission: shift the culture from reactive, minimal learning to a scalable, measurable development ecosystem. One of the first priorities was building a credible leadership program and aligning all development to the company’s six strategic objectives. 

"We had people managing for 20 years with no formal training. That had to change." 

Searching for solutions

The business was paying £10K for a single Prince2 course and over £20K annually on outdated health and safety training. They lacked a central platform and had no way to track completions effectively. Stakeholders were seeking cost efficiency, scalability, and relevant content that actually reflected their UK-based workforce. 

"We reached 95% active learners — that’s a 375% increase in just one year."

Nikki Redman-Wray

Head of Grow

Choosing Go1

Go1 offered a single subscription with relevant, UK-focused content that integrated directly with Workday. The decision to partner came after external recommendations and a serendipitous reminder during an industry event. Go1’s AI-powered discovery tools, curated playlists, and engaging compliance content ticked every box—including user experience and localization. 

"Every touchpoint with Go1 was high quality. The content, the people, everything." 

"Go1 helped us shift from expensive, disconnected learning to something scalable and meaningful."

Nikki Redman-Wray

Head of Grow

Achieving results

In just one year: 

  • Active learners rose to 95% (up from an estimated 20%) 
  • A 60% increase in course completions was reported 
  • £75K saved annually from replacing piecemeal provider contracts 
  • All learning was brought into Workday, streamlining data and tracking 
  • Department-specific development plans were built using Go1’s curated content and custom playlists 

Go1 also enabled a smoother transition away from legacy compliance systems, with content that was "less American, more relevant" for a UK audience. 

"It’s not just the cost savings. It’s the time, the access, the relevance. Go1 just works."

Nikki Redman-Wray

Head of Grow

Future growth

The team is focused on continuing to increase platform adoption, raise employee satisfaction with growth opportunities, and ultimately win industry recognition for their L&D efforts. With internal awards already secured, they’re aiming to go further—with Go1 as their partner. 

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