The Marketing Mix

The Marketing Mix

Updated Feb 04, 2020

Welcome to “The Marketing Mix” video lesson intended to teach the learner about the four P’s of marketing—product, price, place, and promote. This lesson is the third of five in the “Intro to Marketing” video course, which covers the basic principles of marketing. This lesson focuses on questions that you should be able to answer about each of the four P’s of marketing to reach your target market. Viewers will also learn about common branding strategies, which are vital for promoting your product. >p/>Keywords: brand, branding, promotion