Retail Selling Skills - Qualifying the Customer
video

Retail Selling Skills - Qualifying the Customer

Channel 1 Creative Media
Updated Jun 06, 2025

What you'll learn

  • First impressions
  • Establishing rapport
  • A positive attitude
  • Identifying the customer's needs
  • Well-structured questions
Course Description

Qualifying and identifying the customer's needs are essential components in the sales process, and can lead to a more successful outcome. In this training video, viewers are shown a scenario demonstrating a preferred encounter whereby the salesperson takes into consideration the needs and concerns of the customer.

Target Audience 

The information within this video can be applied to any sales situation.

Business Outcomes  

An improved qualification is a great way to build rapport with the customer and can definitely lead to higher sales levels for your organisation.