Retail Selling Skills - Qualifying the Customer

Retail Selling Skills - Qualifying the Customer

Channel 1 Creative Media
Updated Feb 28, 2019

Course Overview 

Qualifying and identifying the customer's needs are essential components in the sales process, and can lead to a more successful outcome.

Learning Objectives 

In this training video, viewers are shown a scenario demonstrating a preferred encounter whereby the salesperson takes into consideration the needs and concerns of the customer. In this video, viewers will learn the importance of:

  • First impressions
  • Establishing rapport
  • A positive attitude
  • Identifying the customer's needs
  • Well-structured questions

Target Audience 

The information within this video can be applied to any sales situation.

Business Outcomes  

An improved qualification is a great way to build rapport with the customer and can definitely lead to higher sales levels for your organisation


 4 Minutes