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Conjoint Analysis
Learn more about Conjoint Analysis and how it can help you solve the mystery of consumer preference.
Mind Tools
Updated May 27, 2024
What you'll learn
- The definition of Conjoint Analysis
- The benefits of a Conjoint Analysis
- How to conduct a Conjoint Analysis in your work
Course DescriptionWhat do people really want from your products? Do they base their buying decisions on one factor, or a combination of factors? Find out how conjoint analysis can help you solve the mystery of consumer preference.
