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Retail Excellence - Successful recommendations

COURSE
CE
Catalyst Education
30 mins

Retail Excellence - Successful recommendations

COURSE
CE
Catalyst Education
30 mins
Included in GO1 PremiumStarting from $12 per user for teamsLearn moreTry for free
Included in GO1 PremiumStarting from $12 per user for teamsLearn moreTry for free

Making a successful recommendation is a key element of the customer interaction (CI) process. Successful recommendations provide the customer with appropriate solutions relevant to their needs and circumstances. A good recommendation makes this clear by highlighting which benefits of a product or service best address the customer's WIIFMs. By the end of this module, you should be able to:

  • Identify customer WIIFMs and apply them to product and service recommendations, 
  • Select appropriate linking statements to connect features to benefits and WIIFMs,
  • Structure a successful product or service recommendation.
Learning
Successful recommendations

This module should take approximately 15-20 minutes to complete and will be followed by a short assessment to find out how well you've understood the material covered.

Successful recommendationsinteractive