Understanding Brand & Reputation Video Plus
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Understanding Brand & Reputation Video Plus

Understanding brand perception and using the CORR model in generating a positive public perception.

Brand and reputation are vitally important to the success of an organisation. This course explores the difference between brand and reputation, the way in which brands are perceived, and the benefits of generating a positive public perception.

This Video Plus course contains a high quality video and short quiz, perfect as a handy refresher or for learners who are pushed for time!