Shaping Culture in Leadership
Video

Shaping Culture in Leadership

Updated Jan 23, 2021

Many companies take culture far too lightly. Perhaps some think it's a trait that will simply sort itself out given enough time. Others build a kind of surrogate for culture by populating their break rooms and common areas with pool tables, pop culture tchotchkes and focus-grouped slogans.

There's a place for all those things. No employee wants to arrive at work each day only to toil away in some antiseptic office building without so much as a potted plant. However, companies that want their culture to stand the test of time have to start at the top — with a clear-eyed vision and high-quality leadership.

Leaders are the key to shaping company culture — and even the culture beyond their walls. Let's take a look at how and why.

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