Retail Selling Skills - The Importance of Qualifying

Retail Selling Skills - The Importance of Qualifying

Channel 1 Creative Media
Updated Feb 28, 2019

Course Overview 

Qualifying and identifying the customer's needs are essential components in the sales process, and can lead to a more successful outcome. In this training video, viewers are shown a scenario demonstrating how a sale can go horribly wrong when a salesperson fails to properly identify a customer's needs.

Learning Objectives 

Viewers will learn the importance of:

  • Positive first impressions
  • Well-structured questions
  • Preparation and a
  • Positive attitude

Target Audience 

The information within this video can be applied to any sales situation.

Business Outcomes  

An improved qualification is a great way to build rapport with the customer and can definitely lead to higher sales levels for your organisation.


 4 Minutes