Retail Selling Skills - Demonstration Skills

Retail Selling Skills - Demonstration Skills

Channel 1 Creative Media
Updated Feb 27, 2019

Course Overview 

People don’t buy your products or your services, they buy the good feelings using them will bring. This is Part 2 of the Demonstration following on from the module The Importance of the Demonstration.

Learning Objectives

In this video, the viewer watches the improved demonstration and learns the importance of tailoring the demonstration to the customer’s needs. They will also learn about emphasising positives by painting pictures, and establishing the need for the benefit before mentioning it.

Target Audience

Combined, these two modules are a must see for those wanting to improve their demonstration skills.


 5 Minutes