Personal Branding - How to Make a Good First Impression

Personal branding is essentially the ongoing process of establishing a prescribed image or impression in the mind of others about an individual, group, or organization (Creating Your Personal Brand – Los Ellis 2009)

What is it that you want people to think of when they think of you?  Is it your expertise in a subject manner?  Is it the way you treat your staff or your communication style?  Are there general qualities you want linked to you and your brand?

When managing teams and working with them, or meeting someone for the first time, first impressions count and are formed within 7 to 17 seconds of the initial meeting!  So your style, confidence and speech are all vital to making a good first impression.