A sales process is a set of repeatable steps your sales team takes to convert a prospect into a customer. Without these defined steps in place, even the most promising deals can fall through. This course is designed to help you hang on to every deal by creating a standardized sales process for your team. We'll talk about building a successful sales process and the stages that it should include. Having this formalized process ensures that your team focuses its efforts on the activities that generate the most revenue.