Prospecting. If you work in sales, you have to do it. And you have to be good at it in order to meet quotas. In this course, we'll talk about how to effectively gather prospect information. The purpose of prospecting is to create a pipeline of qualified customers and potential customers. We'll discuss how to choose quality prospects. We'll also go over sourcing prospects and sorting their information. More prospects equals more sales, but this course is designed to ensure you're spending quality time on quality prospects.