A crisis is defined as "a time of intense difficulty, trouble, or danger." These are typically unexpected events that can be catastrophic to businesses of any size. While companies cannot usually prevent disasters from happening, they can recover more efficiently with a planned and coordinated response. In these programs, we'll discuss the importance of crisis management planning and how it can reduce risk, minimize damage, and save lives. Let's take a look three key crisis plans to have in place: an emergency response plan, a crisis communication plan, and an information technology disaster recovery plan.