International Business for Managers - Lecture 1 - International Economics and Trade Theory
This is an overview of the entire subject, spanning 5 lectures/modules. Each module will relate to varying components of the whole subject overview.
This subject has been designed to introduce a variety of aspects of international business. Globalisation and growing international trade amongst many different countries have brought many new challenges and opportunities for many new economies and established economies. This subject intends to bring these new ways of doing business and new questions in the minds of international business leaders and bring a lot of discussion and some probable answers to these questions. The main objective of this subject is to prepare students, learners and managers how to deal with forces affecting international businesses and how to expand successfully in many international markets.
This course will allow you to comprehensively understand:
- International Business General Concepts
- The importance of International Business
- Globalisation of Commerce
- International Economics and Trade Theory Comparative Advantage of Nations – Factor Availability vs. Production Input
- Comparative Advantage versus Absolute Advantage
- Strategies for Entering and Developing International Markets
- Specialized Entry Modes: Investment - Joint Venture
- Foreign direct investment (FDI)
- Foreign Exchange Markets and International Monetary System
- Exchange Rates Policies
- Purchasing Power Parity (PPP)